WA wine exports: Building an economic future with China
Project Summary
WA wine exports lag the country average almost 5 to 1, which costs the state economy approximately $100M annually. Exacerbating this is the fact that only around one quarter of WA wine producers export to China, which represents one of the biggest economic opportunities for wine in the world. By relying on both quantitative and qualitative methods, this project analyzed, and puts forths, specific pathways for WA wine producers who are seeking to export to China.